Upcoming Events
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Content Marketing and the conversion funnel with Trae Halkitis
September 4 @ 1:00 pm – 2:00 pm
![Image is a navy blue background with a faded image that says "Customer Journey Map" with steps and little people icons. The wording over the image is in white and reads "Content Marketing & The Conversion Funnel. September 4th at 1PM. Hybrid." There is a kirkwood public library logo in the upper right-hand corner.](https://kirkwoodpubliclibrary.org/wp-content/uploads/2024/08/MarketingFunnel-1024-x-768-px-1.png)
Join us for “Content Marketing and the Conversion Funnel,” a comprehensive program designed to help you leverage content marketing effectively throughout the conversion funnel. This session covers:
- Content Marketing Basics: Learn how to create and share valuable content to attract and engage your target audience.
- Conversion Funnel Overview: Understand the stages to conversion and how they impact the customer journey.
- Content’s Role at Each Stage: Discover how different types of content influence decision-making at each stage, with examples and paid strategies.
- Case Studies: Explore how companies excel in integrating content marketing throughout their conversion funnels.
Register below. Registration is recommended to keep up with any changes, but is required if you want the Zoom link.