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Marketing Mix Basics: 5 Things You Need To Know Presented by the SBDC

October 19, 2023 @ 1:00 pm 2:00 pm

Image of a woman in a yellow tshirt on a yellow background pointing to the print. The print says, "Thurs oct 19th at 1PM. Marketing Mix Basics: 5 Things You need to Know." There are logos across the top. One is the Kirkwood public library logo in red and black, the next is a blue and red SBDC logo, and then the St. Louis Economic Development Partnership in white and black, and the SBA Small Business Administration in red and blue. Below that in very small print it reads, "The Missouri SBDC is funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Colleen Mulvihill at or 314-615-7694."

We’ll review Marketing Basics, with a focus on Social Media Marketing. We’ll start with how to define your WHY? by creating a clear objective and goals for a given marketing project. The 5 Things: WHO you’re talking to WHAT message you want to relay WHEN to say it WHERE to say it HOW to do it Let’s discuss your successful marketing campaigns, the not-so-successful ones, and any obstacles to implementing your best course of action.

Registration is recommended to receive updates about meeting changes, and required for those wanting the zoom link. Use the form below to register.


October 19, 2023
1:00 pm – 2:00 pm
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PARDON OUR DIRT : The front lawn of the library is under construction. At this time, access to the library is through the front ramp only.